Marketing Administrative Assistant certificate
The objective of the Marketing Administrative Assistant program is to provide the student with opportunities to acquire and apply the knowledge of desktop publishing and basic marketing skills to meet the demands of today’s business. The fundamentals of office administration are covered along with presentation software, the fundamentals of web design, Adobe graphics software, and advertising theory and implementation. Our curriculum provides skill-building and practical training through relevant core courses, delivered through our innovative Integrated Learning System™ (ILS).
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AOLCC’s Integrated Learning System™
All courses in our programs are delivered through our unique Integrated Learning System™ (ILS). Through ILS, you will develop a true proficiency in each topic, no matter your age or skill level upon enrolment. Our learning coaches are with you every step of the way to provide individualized assistance and encouragement in a supportive and non-competitive learning environment. Here’s how it works:
- You only advance to the next course when you are confident that you have mastered one topic and are ready to move on to the next
- You participate in hands-on exercises, tasks and practice exams that test your knowledge and give you confidence
Career Opportunities:
- Sales, Marketing and Advertising Assistant
- Office Equipment Operators
- Administrative Support
Duties and Responsibilities in Marketing and Administration:
- Perform administrative tasks related to advertising and promotion
- Design and develop promotional materials
- Develop and maintain Websites
- Manipulate images for print and Web use
Personal Attributes Required
- Good reading, writing, and presentation skills
- Detail oriented
- Able to multi-task
- Keyboarding skills
- Knowledge of general office and research procedures
Program Outline
Keyboarding
Minimum 25 words per minute (WPM)
Operating Systems and Computers
Basic level of proficiency in a Windows operating system and understanding of Internet skills for business
Word Processing
Intermediate level of proficiency in Microsoft Word
Spreadsheets
Basic level of proficiency in Microsoft Excel
Presentation Software
Intermediate level proficiency with Microsoft Publisher and Advanced level proficiency with Microsoft PowerPoint
Business Skills
Microsoft Outlook, Business Essentials, Customer Service, Business Correspondence 1, Grammar Essentials for Business Writing
Marketing
Marketing & Sales, Marketing Administration
Adobe Graphics & Web Skills
Adobe Photoshop Basics, Adobe Illustrator Basics, Dreamweaver Basics
Employability Skills
Job Search and Résumé Writing